- 18 years of experience in retail marketing field with deep knowledge in various aspects.
- Excellent in verbal and oral communication.
- Effective in strategy making and implementing them in the same industry.
- Providing innovative ideas of promotion helping the company for branding their products.
- In depth understanding of all facts of marketing and sales process. I have proven ability to build new business in different territories successfully.
- Experience in developing business with the potential clients included the existing client base
- Expertise in retail marketing
- Smart and hard working
- Gaining a Sales Commitment
- Leading a Global Sales Force
- Management of Marketing Mix
- Developing guidelines
- Measuring success
- Applying push/pull strategy
Key Responsibilities Handled
- Accomplishing marketing objectives by training, assigning, scheduling, coaching, counseling, and employees, enforcing policies and procedures.
- Achieving marketing and sales operational objectives by contributing marketing and sales information.
- Preparing and completing action plans and customer-service standards.
- Meeting marketing and sales financial objectives by forecasting requirements.
- Preparing an annual budget, analyzing variances.
- Planning, developing, implementing, and evaluating promotion programs.
- Developing field sales action plans.
- Identifying marketing opportunities by identifying consumer requirements.
- Defining market, competitor’s share, and competitor’s strengths and weaknesses.
- Improves product marketability and profitability by researching.
- Improving product packaging and planning new product development.
- Accomplishes marketing and organization mission by completing related results as needed.
- Appointed to lead the entire marketing function through a turnaround throughout the globe.
- Planning and implementation of annual marketing plans that results in increase in growing market
- Implementation of media strategies that resulted in branding the company and its product.
- Increased franchisee , developing of B2C, B2B.
- Promoting to lead the brand positioning & marketing initiatives.
- Building marketing team of professionals, following company’s relocation.
- Designing and implementation of consumer research.
- Handling team of 25 branch Managers and the 150 sales executives.
- Directed advertising media.
- Preparing the budget for creating a media stream for various needs.
- Negotiating the contracts with various customers.
- Analysis of current and future market trends so as to make strategies for company’s development and growth.
- Attending product launch and media conferences.
- Working with external vendors and partners to align product, pricing and marketing strategies.
- Research and implement surveys to provide insights into the customer experience of specific applications and services, and drive the development of customer experience and service enhancements.
- Managed and updated XXXXX project management and governance systems, including EPM and the Cloud Solutions Program of Work.
- XXX as director marketing from 20** till date
- XXX as General Manager Marketing from 19** to 20**
- XXX as HOD marketing from 19** to 19**
- Increased revenue of the company with 25% from the last year in ABC
- Achieved target of 125% in 3rd quarter
- Awarded as Best Marketing Professional by KL Association of Marketing for year 20**
- Launched SD product of DEF successfully with profit of 10 crs. in 1st quarter
- Won best person in communication industry in 20**
- Won gold medal during post-graduation for excellence in the field
- SAP Marketing Module
- MBA in Marketing with A%
- B.Com with A%
- MS office
- SAP Marketing Module
- Internet researching
- ERP solution software
- Date of Birth: 22/03/1991
- Languages known: English, Spanish, German
- Address: XXXXXX.